Friday, August 27, 2010

White Hat vs Black Hat SEO Techniques

Getting a good rank in search engine (SE) is not that easy. Search engines are updating themselves very now and then; SE’s are getting smarter and more tech savvy than ever, hence now days to remain on top is not just updating website, you need to do much more to remain in competition.

Search Engine Optimization is a simple answer to this, to get most out of your website, one need to conduct a sequence of SEO techniques.

If you are new to blogging world and not familiar with term “SEO”, then let me elaborate it for you, - “SEO is a sequence of techniques applied over site to perk up your once site visibility over web with organic or natural SEO techniques (White Hat Techniques)”. There are two types of SEO techniques first is White Hat Technique and second one is Black Hat Technique.

Black Hat Techniques are banned by every search engines, this technique is more aggressive and inappropriate, and thou you get quick results but can damage your site permanently and can put your site in spam list for forever. On other hand, White Hat Techniques give slow but permanent optimal results which lead your site from front. Major SE’s like Google and Yahoo, has approved White Hat Techniques, Matt Cutts, the head of Google’s Webspam team, speaks more about it:

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